Business

WEAR Conference Debuts With A New Look

WEAR Conference, the longest-running smart fabrics and wearable technology conference has announced its dates on the heels of a new branding direction. WEAR Conference 2016 will take place on 24-26 May, 2016 at the Seaport Boston Hotel in Boston Harbor.

Smithers Apex's long-running Smart Fabrics & Wearable Technology conference and Wearable Technology UX event will together organise the conference. The new name reflects the depth and breadth of WEAR Conference content: smart textiles, wearable technology, material innovation and the business of wearables and consumer experience. The conference would attract the global delegation of established brands and startups from across the value chain including the retail sports giants, medical device manufacturers, major fashion brands, consumer electronics companies, raw materials and component-makers, and end-users.

"We have only just begun to experience the explosive growth this industry will see," said Barbara Fowler, conference director for Smithers Apex. "We are proud to be the longest-running conference dedicated to the business of wearables. This is an incredibly exciting time for the industry - the WEAR Conferences have seen businesses launched, matched products to investors, and helped shape the conversation around wearable technology. Our expert advisors represent top brands from across the supply chain and bring a collective expertise that you can't find elsewhere." She added.